From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).
Typed memorandum discussing car models, including the 40/50 and 12.HP, in relation to 'lady drivers' and market strategy.
| Identifier | WestWitteringFiles\H\January1922\ Scan30 | |
| Date | 3rd January 1922 guessed | |
| (3) up a few especially for enthusiastic lady drivers who could pay a good price. Our 40/50 is not a ladies car, although they have been most successfully driven by ladies. The little 12.HP. will be especially suited for a ladies owner-driver car. We should bear in mind that we have larger cars so that our object will be rather to make our little one small, and not like small car makers, who have no larger model, and want to reach into a larger car market. Shortly we hope to provide a chart of our dimensions compared with others, and also a chart of our 3 chassis dimensions that can be carried in the note-book of anyone sufficiently interested. R.{Sir Henry Royce} | ||