From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).
Letter from Philips Lamps Ltd. introducing a new flexible under-car aerial, type 4329, for car radio use.
| Identifier | ExFiles\Box 63\2\ scan0061 | |
| Date | 25th June 1935 | |
| TELEGRAPHIC ADDRESS: "PHILLAMPS," WESTCENT. LONDON. CABLES: PHILLAMPS, LONDON. Y6153. TELEPHONE No GERRARD No 7777 (PRIVATE EXCHANGE) CODES: UNIVERSAL TRADE, MINERS' & SMELTERS', BENTLEYS COMPLETE PHRASE. PHILIPS LAMPS LIMITED. PHILIPS HOUSE 145 CHARING CROSS ROAD LONDON. W.C.2 DIRECTORS: DR. A.{Mr Adams} F.{Mr Friese} PHILIPS,(DUTCH) L. G.{Mr Griffiths - Chief Accountant / Mr Gnapp} SLOAN, J.P. (BRITISH) C. J.{Mr Johnson W.M.} POWELL, (BRITISH) SIR W. HORWOOD, G.B.E., K.C.B., D.S.O. (BRITISH) MANAGING DIRECTORS: D.{John DeLooze - Company Secretary} C. F.{Mr Friese} VAN EENDENBURG, (DUTCH) A.{Mr Adams} DE JONG, (DUTCH) MANUFACTURERS OF ELECTRIC LAMPS, WIRELESS APPARATUS, "METALIX" X-RAY TUBES, CARDBOARD, GLASSWARE, FITTINGS ETC. OUR REF. REG/HMS. YOUR REF. BRANCHES AT: GLASGOW, MANCHESTER, NEWCASTLE, BIRMINGHAM, BRISTOL, LEEDS, NOTTINGHAM, LIVERPOOL, DUBLIN. RADIO DEPARTMENT. Hs{Lord Ernest Hives - Chair}/WST Rolls-Royce Ltd., DERBY. WST 25th June, 1935. NEW UNDER-CAR AERIAL TYPE 4329. Dear Sirs, Kindly note that we are shortly introducing a new type of under-car aerial for car radio use. This new aerial will save fitters a considerable amount of time on account of the simplicity of installation, and the fact that the upholstery in the head of the car need not be interfered with. The price also is low - 15/- list. The efficiency of an aerial fitted under the vehicle depends on how close to the ground it can be installed. In the past, it has not been possible to fit so close to the ground as to ensure maximum efficiency, on account of the danger of having the aerial seriously damaged when passing over rough roads or curbs. Our new aerial, however, can be fitted so that it is within a very few inches of the ground, yet it cannot possibly be damaged, as its supports are flexible in any direction. All quotations and orders are subject to our confirmation and will be executed at the price ruling at the date of delivery. The Company reserve the right to alter prices, discounts, and conditions of sale without notice. All orders accepted are contingent on strikes, fires or other causes beyond our control. FORM NO R13/834-50M-2. | ||