From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).
Improving car performance, focusing on petrol consumption and speed to manage sales perceptions against competitors.
| Identifier | Morton\M22\ img126 | |
| Date | 30th September 1920 | |
| Contd. -3- Hs{Lord Ernest Hives - Chair}2/LH{Mr Haworth}30.9.20. down hill. Whatever we do to improve the car in obtaining consumption will also help as regards its maximum speed.z Whether it would serve any useful purpose to carry out a demonstration run, the Sales Dept, should be able to say. The chief object of our bringing this matter forward is so that it shall be known what miles it is possible to do on a gallon of petrol with our present car, so that if the Sales Dept, or our outside people hear of one of our competitors doing what is considered remarkable petrol consumption, they must not become alarmed and think that we are behind. Hs.{Lord Ernest Hives - Chair} | ||