From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).
Automotive industry news page with articles on dealer laws, model pricing, production figures, and company updates.
| Identifier | ExFiles\Box 161\1\ scan0007 | |
| Date | 27th June 1936 | |
| Wisconsin to Discuss Dealer Licensing Law Notice has been given by the Wisconsin State Banking Committee of a public hearing to be held in Milwaukee on July 28 for the purpose of discussing proposed methods of strengthening the dealer licensing law. Much importance is attached to the scheduled discussion of rules regarding the selling by dealers of automobiles other than those for which such dealers are licensed. Bootlegging is expected to be attacked on a broad front. Rules for the prevention of unethical selling and advertising methods and provisions affecting the transfer of salesmen's licenses will be discussed, in addition to a complete investigation into financing practices. A breakdown of charges by dealers and finance companies may be made mandatory under certain conditions. Prices of Ford DeLuxe Models Raised $20, Accessories Added Ford Motor Co. has increased the price of its deluxe models by approximately $20 due to the inclusion of several accessories as standard equipment which heretofore were optional. The items added to the deluxe accessories group are flexible steering wheel, glove compartment lock, and rear view mirror with 30-hour clock installed. Improvements have been made in the interior of standard models without change in price. These include mahogany grain instrument panel instead of plain, and the offering of mohair upholstery as optional. Deluxe models are now finished with walnut grain instrument panels. Pierce Arrow's new formal sedan, is furnished on the DeLuxe 8 and the Salon 12 chassis. An adjustable glass partition separating the driver's compartment may be lowered into a well behind the driver's seat. Kelsan Products Taken Over by Frank Saunders The business of Kelsan Products, St.{Capt. P. R. Strong} Clair, Mich., manufacturers of liquid rubber products, formerly conducted by P. E.{Mr Elliott - Chief Engineer} Kelley and Frank M.{Mr Moon / Mr Moore} Saunders, has been taken over by Mr. Saunders who will conduct it in the future. Mr. Kelley has retired and will engage in business for himself. Fulton Celebrates “25th” As Accessory Producers The Fulton Co., Milwaukee, celebrates this year its 25th anniversary in the automotive accessory field. Samuel A.{Mr Adams} Fulton, its president, organized the business in 1911, and points with pride at the accessory ideas introduced by his company which have been adopted as standard by all car manufacturers. In the honor of the anniversary event a booklet containing a brief history of the company and interesting views of its current activities is being distributed by the company. Trademarks Registered BELL TRAILER, by John V.{VIENNA} Morse, doing business as Bell Trailer Co., Chicago. MONOSTEEL, by the Briggs Manufacturing Co., Detroit. GREAT DANE, by the Steel Products Co., Inc., Savannah, Ga. SILVER MOON, by John V.{VIENNA} Morse, doing business as Alma Trailer Co., Alma, Mich. (For trailers.) Tire Prices to Jump (Continued from...) early last year, due to competitive conditions the advance was not uniformly enforced. Tire manufacturers cite the fact that an advance in original equipment prices long has been an economic necessity. They claim that due to steadily rising raw material costs and the increased labor and production costs encountered by Akron firms since early spring due to continued labor strife and frequent sit-down strikes of union tire builders, manufacturers have scarcely been recovering bare costs from the original equipment business, and in many instances have taken this business at an actual loss. Original equipment prices were not advanced last May 4 when the tire industry put into effect a blanket increase in consumer tire prices, which averaged approximately 11 per cent. The increased recovery for the manufacturers in the Akron area from the May retail price advance, was practically offset by the 10 per cent wage increase which they gave to more than 40,000 employees on May 5 in an effort to relieve the labor tension. Crude rubber costs have been climbing steadily since the first of the year, with crude rubber now quoted at between 15 and 16 cents a pound. It is an established fact that practically all manufacturers have worked off their inventories of low-priced rubber, and rubber going into current production is priced higher than for several years. Original equipment tire deliveries for the first half of 1936 will exceed 12,000,000 units according to industry estimates, and it is figured that original equipment deliveries for the entire year will exceed 21,000,000 units. Last year original equipment deliveries in the first six months were less than 10,- Production Well Over Year Ago Trucks Still Show Larger Gains in May and Five Months Totals; Only Small Seasonal Drop from April Passenger car and truck production for the United States and Canada during May totaled 480,571 units, running approximately 21 per cent above the 1935 figure for the same month, according to figures of the Bureau of the Census, Department of Commerce. The seasonal decline from the preceding month was approximately 9 per cent, and for the first five months of 1936 production totaled 8 per cent higher than the same period of 1935. Truck production, totaling 78,675 units, showed an even greater increase being 33 per cent ahead of last year. For the first five months, the truck total was 17 per cent ahead of 1935. Canadian production was slightly below last year for May and for the first five months, while U. S. production for export showed corresponding increases for both periods. Passenger Car and Truck Production—U. S. and Canada May, 1936 April, 1936 May, 1935 First Five Months 1936 First Five Months 1935 Passenger Cars—U. S. and Canada: Domestic Market—U. S. ...... 365,457 395,182 285,676 1,569,526 1,456,738 Foreign Market—U. S. ...... 20,050 21,951 19,871 99,727 96,507 Canada ..................... 16,389 10,247 17,030 73,238 78,051 Total ...................... 401,896 427,380 322,577 1,742,491 1,631,296 Trucks—U. S. and Canada: Domestic Market—U. S. ...... 63,321 74,363 45,513 309,017 260,969 Foreign market—U. S. ...... 11,737 11,279 10,047 57,651 47,701 Canada ..................... 3,617 4,704 3,672 16,263 17,470 Total ...................... 78,675 90,346 59,232 382,931 326,140 Total—Domestic Market—U. S... 428,778 469,545 331,189 1,878,543 1,717,707 Total—Foreign Market—U. S... 31,787 33,230 29,918 157,378 144,208 Total—Canada ................. 20,006 24,951 20,702 89,501 95,521 Total Cars and Trucks—U. S. and Canada ...................... 480,571 527,726 381,809 2,125,422 1,957,436 June 27, 1936 Automotive Industries | ||