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Secret memorandum arguing against using 'USA' as a camouflage name due to potential negative sales and design implications.


Identifier  ExFiles\Box 57\1\  Scan081
Date  1st January 1925
  
X.5770

S E C R E T. R2/M31.1.25.

To BJ. from R. {Sir Henry Royce}
c. to BY. {R.W. Bailey - Chief Engineer} DA. {Bernard Day - Chassis Design}
c. to E. {Mr Elliott - Chief Engineer} HS. {Lord Ernest Hives - Chair}
___________________

U. S. A. {Mr Adams}
_______

CAMOUFLAGE NAMES. X.5770
_____________________________

Some time ago I pointed out the risk of using such a term as 'USA', because already it has been said that the Goshawk(Aero Engine)(Codename for 20HP Car / Aero Engine after Kestrel(Aero Engine)) designs cam from America.

The use of the letters 'USA' would cause this impression to be supported, so that :-

(1) It is not good Sales policy.

(2) It is not complimentary to our English designers.

Will Mr. Johnson kindly instruct another name, if only to please me?



R. {Sir Henry Royce}
  
  
From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).


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