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Competitor sports cars 'Invicta' and 'Lagonda' in relation to the Bentley sports car market.


Identifier  ExFiles\Box 21\2\  Scan101
Date  7th December 1931
  
Y3805.

To Sg. {Arthur F. Sidgreaves - MD} From Hs. {Lord Ernest Hives - Chair}

c. to Wor. {Arthur Wormald - General Works Manager} E. {Mr Elliott - Chief Engineer}

Hs. {Lord Ernest Hives - Chair} 2/MJ.7.12.31.

BENTLEY SPORTS CAR.

I consider it would be an excellent idea for E. {Mr Elliott - Chief Engineer} and myself to try the 'Invicta' and 'Lagonda' Sports cars. It is definite that these two firms are going all out for this market, and have achieved a considerable amount of success. They are not slow to realise the Bentley position, and are doing their utmost to take advantage of it and secure this market.

Hs. {Lord Ernest Hives - Chair}
  
  
From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).


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