From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).
Secret memorandum arguing against using 'USA' as a camouflage name due to potential negative sales and design implications.
Identifier | ExFiles\Box 57\1\ Scan081 | |
Date | 1st January 1925 | |
X.5770 S E C R E T. R2/M31.1.25. To BJ. from R.{Sir Henry Royce} c. to BY.{R.W. Bailey - Chief Engineer} DA.{Bernard Day - Chassis Design} c. to E.{Mr Elliott - Chief Engineer} HS.{Lord Ernest Hives - Chair} ___________________ U. S. A.{Mr Adams} _______ CAMOUFLAGE NAMES. X.5770 _____________________________ Some time ago I pointed out the risk of using such a term as 'USA', because already it has been said that the Goshawk designs cam from America. The use of the letters 'USA' would cause this impression to be supported, so that :- (1) It is not good Sales policy. (2) It is not complimentary to our English designers. Will Mr. Johnson kindly instruct another name, if only to please me? R.{Sir Henry Royce} | ||