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From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).
Strategy for springing on cars, advocating for bespoke options based on customer requirements.

Identifier  ExFiles\Box 17\1\  Scan041
Date  19th June 1931
  
Hs{Lord Ernest Hives - Chair}/Rm.{William Robotham - Chief Engineer}
C. O.{Mr Oldham}
PM.
EY.
SS.{S. Smith}
WCh.

87410.

EP{G. Eric Platford - Chief Quality Engineer}9/H19.6.31.

[STAMP: RECEIVED JUN 1931]

87410.
X5410.

re. SPRINGING OF R-R CARS.

With reference to your Hs{Lord Ernest Hives - Chair}/Rm{William Robotham - Chief Engineer}4/KT13.6.31, and as discussed with you, we take it that, it appears impossible at present to obtain one type of springing which meets all requirements, your recommendations are the only alternative. If so, it should be recognised by all concerned and arrangements made accordingly.

Having tested the various types described and in view of our experience in dealing with customers' complaints and requirements, we are able to confirm that springs can be fitted to suit various customers' special tastes. The limits to which the car can be used with the various types of springs, however, must be realised.

It will be necessary for Sales to find out what the customer's requirements are and convey this to the Works and the complete final car inspector-testers, so that suitable type springs can be instructed and the car finally tested and delivered to the known requirements.

We have always pushed for more information re "general customers' requirements" on our specification. We should like Cx{Major Len W. Cox - Advertising Manager}'s and EY's comments on the practicability of this scheme, having regard to the increased expense of stocks of springs and possible changeover before delivery, against the present expense of dealing with complaints after the car gets into customer's hands and the harm this must do to our reputation.

[Handwritten initials e.p.]

EP.{G. Eric Platford - Chief Quality Engineer}
  
  


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