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Letter from Alklum Storage Batteries regarding the comparative cost, weight, and lifespan of their alkaline batteries versus lead-acid types.


Identifier  ExFiles\Box 164\3\  img004
Date  11th February 1937
  
6021

ALKLUM STORAGE BATTERIES
Limited

LONDON OFFICE:
WINDSOR HOUSE
46 VICTORIA STREET
LONDON, S.W.1
TELEPHONE: VICTORIA 1691
TELEGRAMS:
ALKLUM, SOWEST, LONDON

CABLE CODES
A.B.C. 5TH EDITION
MARCONI INTERNATIONAL
WESTERN UNION

TELEGRAMS
"ALKLUM" HALIFAX

Manufacturers of
ALKALINE STORAGE BATTERIES

WATERSIDE
HALIFAX
ENGLAND

DIRECTORS
GEORGE NORMANTON
D. {John DeLooze - Company Secretary} W. SMITH

TELEPHONE
4771-2 HALIFAX

Rm {William Robotham - Chief Engineer} /Wst.10/AP.
Sales/TLB/DH {D. Henderson - Showroom} /F

Eleventh February 1937.

BIF
1937
BIRMINGHAM
ENGINEERING AND
HARDWARE SECTION
15-26 FEBRUARY
SEE OUR EXHIBIT

Messrs. Rolls-Royce, Ltd.,
Experimental Department,
DERBY.

Dear Sirs,

We thank you for your letter of the 9th. instant, and regret to note your first paragraph, as we have not as yet had the opportunity of submitting to you either costs or other details of our product.

With regard to capacities, weights and performance we would like to say we can guarantee these batteries to be equal to any lead acid battery, and that in the majority of cases we can show the user as well as the manufacturer a considerable saving in weight.

With regard to the cost we of course must admit that the cost of our batteries is much higher than Lead Acid, but against this it should not be forgotten that the battery which we offer would have a life as long as that of a Rolls Royce car itself, and judging from the number of vehicles which we see in operation of your make throughout the country, some of these appear to have been up to 21 years old, which speaks very highly of your product, and we have every confidence our batteries would show up equally as well.

We sincerely hope you will re-consider the question of our product, and let us have the
  
  
From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).


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