Rolls-Royce Archives
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From the Rolls-Royce experimental archive: a quarter of a million communications from Rolls-Royce, 1906 to 1960's. Documents from the Sir Henry Royce Memorial Foundation (SHRMF).
Advertisement for the upcoming 3rd Anniversary issue of Popular Photography magazine, featuring the 1940 Directory of Photographic Equipment.

Identifier  ExFiles\Box 143\3\  scan0196
Date  10th April 1940
  
April, 1940 POPULAR PHOTOGRAPHY 75
Coming NEXT MONTH
OUR BIG 3rd Anniversary Issue FEATURING
Popular Photography
Popular Photography 1940 DIRECTORY OF PHOTOGRAPHIC EQUIPMENT
Plus —
The most spectacular array of features, articles and pictures we've ever presented in one single issue!
Don't Miss the POPULAR PHOTOGRAPHY Directory Issue!
Subscribe now, starting with this great May Anniversary Number! Take advantage of our special offer—6 issues for $1.00! Use special prepaid postcard on page 19!
Popular Photography
The 1940 Directory of Photographic Equipment
The POPULAR PHOTOGRAPHY 1940 Directory of Photographic Equipment, boasting its own brilliant, full-color cover, is a separate section of the Giant May Issue! In assembling this accurate, illustrated directory our entire staff spent months of painstaking effort and exacting research in order to bring you the most detailed listing of cameras, equipment and supplies in photographic history! Here, in this one mammoth section, you will find
COMPLETE DIRECTORIES On These Subjects:
STILL CAMERAS
MOVIE CAMERAS
STILL PROJECTORS
MOVIE PROJECTORS
FILMS
MOVIE FILMS
PRINTING PAPERS
ENLARGERS
PRINTERS
DEVELOPERS
DEVELOPING TANKS
EXPOSURE METERS And Guides
EXPOSURE METERS And Guides for Printing and Enlarging
FILTERS
RANGEFINDERS
LENSES
FRONT LENSES
FLASH SYNCHRONIZERS
FLASHLIGHT BULBS
LAMP BULBS (Excluding Flashbulbs)
(Including: Prices, characteristics, manufacturer or distributor, address, etc.)
DIRECTORY ISSUE ON SALE! APRIL 10th
  
  


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